After a life-threatening event, Allan Peters’ life changed. He transformed from a feather in the wind into an internationally famous logo designer, business owner, and best-selling author. Great art and design require a fearless approach. Peters’ shares lessons from his 25-year career that were challenging to learn, but easy to implement. This lecture is applicable to designers in all fields, not just logo design.
Following the lecture, there will be a book signing.
About the designer
Allan Peters is an award-winning graphic designer whose expertise in logos and rebranding has been tapped by major media outlets, including The New York Times and CNN. He is a Partner and the Chief Creative Officer of Peters Design Company. At PDCo he has partnered with brands such as Nike, Disney, Clune, Amazon and Patagonia. He is also author of the best selling and award winning book “Logos That Last”. His work has been recognized internationally by numerous award shows and magazines, including Clio, Communication Arts, and How Magazine. In his free time, he can be found biking with his four boys around the city.
Presented in partnership with Clune Construction.





