MAD will be open on Mon, May 6.

Designing the Nation-Brand

Wed, May 20 / 6:30 pm

Youth Mode: A Report on Freedom, K-Hole & Box 1824, 2014, image courtesy of the Artist

Countries are organizations and just like corporations and institutions, and nations strive to build favorable perceptions as a top priority. How do brands build territories? Examining this phenomenon, AIGA/NY and the Museum of Arts and Design partner to present an evening exploring the role of graphic design in the building of a national identity.

Please review our health and safety protocols before you arrive. MAD strongly recommends all visitors six months and older are vaccinated against Covid-19 and visitors ages two and up wear face coverings, even if vaccinated. Thank you for your cooperation.

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